#UP Lego toy sales get 25 per cent gain in 2012 thanks to sex change

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The Canadian Press
By The Associated Press COPENHAGEN - Lego's sales soared 25 per cent last year thanks in part to its new series of building blocks designed for girls. The privately owned company said Thursday that on ... more »
Lego sales soar on demand for new girls' series
Associated Press
COPENHAGEN, Denmark (AP) — Lego's sales soared 25 percent last year thanks in part to its new series of building blocks designed for girls.The privately owned company said Thursday that on revenue of ...



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